Client: GamerCove
Producer/Editor: Gil Dylan
Producer/Editor: Gil Dylan
About:
I spearheaded the TikTok content strategy and campaign editing for GamerCove, a gaming studio brand focused on building awareness and engagement through short-form social storytelling. The goal was to grow the channel’s visibility and community by delivering high-impact, personality-led gaming content tailored for TikTok’s audience.
I spearheaded the TikTok content strategy and campaign editing for GamerCove, a gaming studio brand focused on building awareness and engagement through short-form social storytelling. The goal was to grow the channel’s visibility and community by delivering high-impact, personality-led gaming content tailored for TikTok’s audience.
What I Did: Produced and edited a series of fast-paced, trend-driven videos designed around early hooks, watch-through optimisation, and retention metrics. Each campaign blended gameplay excitement with humor and narrative structure to reflect GamerCove’s brand tone and appeal to both casual and core gamers.
Impact: Helped significantly increase reach and engagement, with multiple videos outperforming benchmarks for watch time and audience interaction — strengthening GamerCove’s brand identity and presence across TikTok and other social platforms.
